Seconds Half – Judging visual:
The video talks about a cat and a dog that doesn’t get along all the time but they both agree that the right seat is very important. Being a car seat commercial the artist chose a cat and a dog because they are both different yet the same. Car seats are all the same yet different. You can’t put a newborn in a 10-month-old car seat the same way you wouldn’t buy a dog bed for a cat. The reason the videos show the adventures and different places the dog and cat go is to symbolize the playfulness of a child and how they go just about anywhere which means the right seat is needed to keep your kids safe.